Made in France showcased
It is fashionable to believe that only the right bank offers the possibility of discovering contemporary and eco-responsible fashion brands, which are part of virtuous modernity. But no, as in the past when a small Gallic village resisted Roman standardization, L'Habit Français today represents this point of attraction on the left bank which challenges this so-called supremacy of the right bank. This concept store brings together with harmony and a curious spirit, modern French fashion, designed to build a wardrobe that we want to use every day and which fits perfectly with the times.
At l'Habit Français, French fashion is eco-responsible, colorful and full of life
With this short name, with an obvious meaning, L'Habit Français clearly displays its intentions: To offer clothing and accessories, Made In France, adapted to seasonality . This inclusive boutique located at 99, rue de Seine 75006 Paris, is a concept store that presents many environmentally conscious and ethical brands, for men and women.
Present equidistant from the Jazz clubs that Boris Vian described in his Manual of Saint Germain des Prés and the Senate, this place is a point of balance between the breath of youth who thinks about the future and wise old people who do not want to not too quickly see the world they knew disappear.
Suffice to say that the brands you will find here will be able to accompany you in your wild and chic evenings or during more solemn meetings. They have the originality of their styles, the legitimacy of their eco-responsible manufacturing, but have refused the too easy path of eccentricity.
Made in France in all its diversity
The objective of this store is to offer you clothing and accessories exclusively created and manufactured in France. The French territory has enough exceptional know-how to not need to go to the other side of the world to find it. products that can be made here.
Certainly the price will be higher, but we are not talking about the same thing when we talk about low-cost fashion.
Clothing Made in France is in fact more respectful of the environment because the carbon footprint linked to transport is much lower, we know in what conditions (particularly social) they were manufactured, what materials are used for their production , why they are better for your health (You can listen to Audrey Millet's testimony on Télématin - 00-49-15 from February 14, 2024), knowing that they will last you longer and that they will retain a higher resale value high, if Vinted is your favorite application.
The selection offered by the concept store, which wants to promote this local production, noble materials and creativity, evolves every week according to seasonality.
A cutting-edge selection, regularly renewed by a textile expert
The L’Habit Français concept store was opened in September 2019 by its founder who worked for a very long time in the world of fashion, including 10 years at Louis Vuitton where she held a position of responsibility in the commercial network. Catherine M. also worked at Descamps, Éric Bompard and many other brands before launching her own boutique. During her professional career, she was able to see how supplier chains were set up and how sourcing evolved over the years.
Deep down, she always had this desire to favor the French origin and the idea of personalization that proximity to suppliers allows. An idea of course close to the world of luxury which also allows, by working with local players, to benefit from deliveries within a few days and to offer an attentive and premium service .
A contemporary and chic style that fits into a wardrobe that does not age
Parisians, American tourists who love this city for whom Paris is a celebration, find in L'Habit Français a place that knows how to offer all lovers of beautiful materials, young brands that are part of a responsible future. Here are brought together brands for men and women who have not made the basic their only business, so that everyone can find their style and shoe to suit them, because, it must be emphasized that beyond the offer textile, such as denim (1083, Period, Dao or Kiplay), knitwear, dresses or jumpsuits, jackets (for example, Soubacq ), there are also shoes, accessories and even perfume. The L'Habit Français newsletter allows you to follow and discover the new brands that are on offer.
Among the vast choice that we can discover and which shows that with a subtle art of arrangement, we can make the best use of a surface which, at first glance, does not seem so large, we can find:
- Kanten , which was born drawing inspiration from the subtleties of Japanese culture, associated with the modernity of an era that juggles with digital technology. A modern, contemporary and genderless style.
- Pelmel, the style of the wardrobe, imagined by Chloé B allows each woman to express her sensitivity, to feel accomplished thanks to this very feminine wardrobe , made in a workshop near Bordeaux with only existing fabrics (deadstock) .
- Adepte, (formerly ADT-Paris [Atelier Du Tricot]) has existed since 2019 and its founder Julia R. decided to launch her brand after a career marked by several positions as knitwear manager for major Ready to Wear brands. This professional background allows him to make a strong link between a subject whatever knows perfectly and a new, more virtuous mode of production.
- Neprun, The 2 founders have developed an entire organization which makes it possible to offer clothes with a timeless, sober character, including a range of soft or intense colors, created solely using a natural dyeing process. and plant-based!
Other brands can be discovered in this concept store, which do not yet have the notoriety they deserve, but prove that we have not finished discovering companies that work well and seriously in France. The range of clothing offered at L'Habit Français is completed by socks, Bonpied and a range of underwear from Slip Français.
L'Habit Français is therefore the opportunity on this left bank to discover a large selection of clothing. There are more than 45 brands available for men and women, accessories (the umbrella, for example, is still a seasonal item currently), items for the home, all of which can enchant your daily life with style while taking care of the environment.
A big THANK YOU to Thierry Piquet ( @media_tp )
